All the big beasts of NHS privatisation are hoping to get their hands on older people's NHS services - though some are employing more innovative methods than others.
Award winning author, Marcus Chown, summarises the reality of what has happened to the NHS, the quality of press coverage and why it is so important the public understand the truth beneath the packaging.
Richard Branson's Virgin Group is lead sponsor of tomorrow's London Marathon. It's “a national institution” says Virgin. “The atmosphere and camaraderie is like nothing else.” One medical student running in the Marathon doesn't like what Virgin is doing to another much-loved national institution.
The rebranding of Britain's Assura Medical as 'Virgin Care', "health management company", is a grim indicator of the future for the NHS. Wendy Savage reflects on the cheerful Richard Branson's attempt to cash in on the 'marketisation' of England's National Health Service.
